Every episode of Bon Sauce.

Getting new leads is the lifeblood of any business, but are they setting you up for failure? Your instinct to attract as many new clients/customers as possible might be slowly sinking your business.

Are personas really a good lens for your marketing and branding strategy? Understanding your audience is key, but the way you go about it can influence how you show up for your audience.

The first episode of the Bon Sauce podcast! Elliot and Eliška talk about the pain points that come with bringing in consultants and agencies, and how to best use the insight they can provide.